Reshaping the Industry
We are grateful for all our renewed customers. We understand that without consumers to give each of our products a second life, the circular model does not work. In fact, the demand of consumers is a driving force in the reshaping of the apparel industry. According to this Fast Company article, the resale market will dramatically outpace fast fashion over the next ten years.
It is consumers, like you, that have pressed the apparel industry to make changes in the way they do business. Keep doing what you are doing: continue to support sustainable and circular businesses, spread the word, and push for change.